The Retention Marketing Experts Trusted by the Brands People Love
We are a small team led by ex-Amazon e-commerce experts helping direct-to-consumer brands retain more customers with email, sms, and more.
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A data-driven and customer-centric approach designed to increase customer lifetime value, build brand affinity, and ultimately, drive profitability.

Metrics That Matter

Sure open rate is useful, but is it really the metric that you should be using to gauge the performance of your entire email marketing channel? At sidekick we’re obsessed with the nitty gritty. The rabbit holes. The metrics that matter. Things like average time between first and second purchase, loyalty-program-attributed-incremental-revenue (that’s a mouthful), pop-up sign-up rate relative to your peers. You get the idea.

We’re Really Hands-On

We’re a small but mighty team that does everything in-house. We keep our client list capped so that we can always dedicate the necessary amount of attention, resources, and creativity to each of the brands we work with.

Here’s a short list of the things that we love to work on:

Email & SMS
Custom Analytics

Our Work

We have experience with brands spanning a wide range of e-commerce verticals.


Sidekick helps Goodles stand out from the crowd in the ultra-competitive CPG market with subscription-focused retention marketing.

Home Goods

Birthdate Co.

Birthdate's one-of-a-kind candles and astrology-inspired gifts presented us with unique opportunities to delight customers with personalized email and SMS campaigns.



Sidekick helps Jambys drive brand loyalty and incentivize word-of-mouth purchases with a custom implementation of Yotpo's Rewards program.

Men's Apparel

Seager Co.

Seager Co. works with Sidekick to manage unforgettable collection drops, highlight the founders’ wild adventures, and engage with their ever-growing community.


Life Elements

Offering a handcrafted CBD bath and body products, Life Elements doesn't have access to the traditional social media advertising channels — Sidekick helps them drive more retention revenue.

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